FinancialFuture.com
Sep 7
Financial Services Should Be Delivered, Not Sold
Professional AdvisorAvoid financial services that are sold and marketed, rather than delivered. The difference between the two really adds up. The cost of selling and marketing financial services (commissions) add tremendously to the overall cost of managing your financial life.

Just as important, commissions introduce conflict of interest between the service provider and the client. Let me illustrate. A stockbroker once told me that variable annuities were the best investment anyone could make. Since I taught investments at a university, I knew scientific studies did not support his contention. When I asked him why he believed this to be true, he said it was because they paid the highest commission. It was obvious that he was pursuing his interests and not those of the client. Financial services should be delivered by hard working educated professionals who provide their service for a fee, not a commission.

Think of your local accountants. They charge you for the services they deliver. They don’t sell you products; they answer questions and perform tasks. One easy way to spot a salesperson is if they tell you that you don’t have to pay them. If you do not pay them who does and why would someone else pay your bill?

 

Define Your Questions And Needs


There are usually one or two compelling questions that motivate a person to seek financial help. Make sure you are clear about your questions and needs before you make an appointment with a financial professional. Try this: 1) List all the questions you would like to ask a financial professional. ...

Financial Services Should Be Delivered, Not Sold


Avoid financial services that are sold and marketed, rather than delivered. The difference between the two really adds up. The cost of selling and marketing financial services (commissions) add tremendously to the overall cost of managing your financial life. ...

Look For Professionals Who Have The Right Credentials


Financial professionals should have education and experience in their field. As a minimum I recommend the following professionals attain a certain level of education and experience in specific subject areas. ...

Respected Individuals


Financial services should be delivered, not sold! The ABC's of a Financial Education AVOID: Popular magazines, books, and personalities. Most seminars (most are offered by sales professionals).More... Listening to those who don’t have the proper background. Websites that hype and advertise excessively. ...

Not Everyone Needs a Financial Advisor


There are millions of people who never use the services of accountants, advisors, attorneys, brokers, or other professionals. Some do so by educating themselves and using the best tools so they can perform the tasks of the professionals. ...

Ask Around


The best tip I can pass on to you regarding referrals is to be very picky whom you ask. As an example, the guy who drives an old truck and wears the same shirt everyday is the last guy most people would ask financial questions. Most people are going to ask the guy who drives a $50,000 car and wears expensive clothes. ...

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